Neuro-linguistic Programming for Dummies

Learn how to apply NLP to fine-tune life skills, build rapport, enhance communication, and become more persuasive.

One of the most exciting psychological techniques in use today, neuro-linguistic programming helps you model yourself on those-or, more accurately, the thought processes of those-who are stellar in their fields.

Rooted in behavioral psychology of the 1970s, the concepts of NLP are now common to such diverse areas as business, education, sports, health, music and the performing arts-and have been instrumental in helping people change and improve their professional and personal lives.

In this handy, informative guide, you will acquire a basic toolkit of NLP techniques, with advice on the NLP approach to goal-setting, as well as insights on how you think, form mental strategies, manage emotional states, and, finally, understand the world.

With new content on new code NLP, symbolic modeling, clean language in the workplace and energetic NLP-techniques developed after the first edition Includes updated information throughout and two new chapters: Dipping into Modeling and Making Change EasierNot simply a guide to reprogramming your negative or habitual thoughts, this practical, down-to-earth introduction to NLP is the first step to fulfilling personal and professional ambitions and achieving excellence in every sphere of your life.

Kate Burton.

Kate works with professionals in the business world and in her private coaching practice who are looking for a different approach to their business and lives. Coming from a career in corporate advertising and marketing in Hewlett-Packard, Kate set up her own creative communications company in 1984 and has grown and developed this business through strategic alliances for over 20 years.

Her prime focus has been on hi-tech businesses, IT groups within global corporations and professional services organisations. These clients often need a fresh approach when there are complex issues to communicate in ways that people will listen and then take action. Her portfolio includes corporations such as Hewlett-Packard, Microsoft, KPMG, Swiss Re and GSK as well as organisations in the public sector, NGOs, entrepreneurs and smaller businesses.

Kate is a well respected, fully qualified international PCC coach who challenges her clients to transform their personal effectiveness, leadership style and performance. Her clients number many senior IT executives with a hearty appetite for development; people who value success, expect a high quality of life and measure the impact of coaching on their bottom line performance. Kate is a master practitioner in Neuro-Linguistic Programming and full member of the International Coach Federation with full PCC accreditation.

She has authored or contributed to six best selling books published by John Wiley, including 'Live Life. Love Work.' ‘Neuro-Linguistic Programming (NLP) for Dummies’ ‘Neuro-Linguistic Programming (NLP) Workbook for Dummies’ and ‘Building Self-Confidence for Dummies' plus the 'Personal Development All-in-One' and the 'Job Hunting and Career Change All in One' with 'Coaching with NLP' now in progress.

Romilla Ready is the co-author of two ‘for Dummies®’ books

Neuro-linguistic Programming for Dummies®which is one of the top selling ‘for Dummies®’ titles and which has been translated into 9 languages to date.

Neuro-linguistic Programming Workbook for Dummies® which was released in February 2008 and has been translated into 2 languages to date.

Because she is passionate about NLP and Hawai’ian Huna, Romilla gives talks to demonstrate how applying these, very potent, tools in one’s daily life can make living easier and more joyful.

Romilla has developed her own brand of executive training and coaching which evolved from the realisation that the common denominator in any interaction, be it one that causes distress or one that gives pleasure, is people and the way they think and communicate.

Romilla Ready, Kate Burton Neuro-linguistic Programming for Dummies Wiley Prezzo € 29,95